Ecommerce Growth Services for Food, Beverage, THC, and CPG Brands

Innovintage Consulting helps modern food, beverage, alcohol, THC, non-alch, and specialty CPG brands turn ecommerce into a stronger growth channel.

From website strategy and retention marketing to B2B ordering, CRM, SMS, loyalty, platform planning, and digital operations, we help brands build systems that are easier to manage and built to scale.

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Built for brands where ecommerce touches everything.

Core Services

Explore our range of services designed to help you move forward with confidence, wherever you're headed next.

  • Find what is holding your ecommerce business back.

    A focused review of your current ecommerce experience, customer journey, retention strategy, and digital operations.

    This is the best starting point for brands that know their website, marketing, or ecommerce systems could be performing better, but need a clearer view of what to fix first.

    What’s Included

    • Website conversion review

    • Product page and collection audit

    • Customer journey assessment

    • Email and SMS review

    • Merchandising and digital shelf recommendations

    • Platform and app stack review

    • Reporting and analytics review

    • 30, 60, and 90-day growth roadmap

    Best For

    Brands with an ecommerce site that exists, but is not yet performing like a true sales channel.

  • Turn first-time buyers into repeat customers.

    Many brands focus heavily on acquisition, but miss the bigger opportunity: keeping customers engaged after the first purchase.

    Innovintage helps brands build stronger customer relationships through email, SMS, segmentation, lifecycle flows, loyalty strategy, and campaign planning.

    What’s Included

    • Welcome series strategy

    • Abandoned cart and browse abandonment flows

    • Post-purchase customer journeys

    • Winback and replenishment campaigns

    • SMS and email campaign planning

    • Customer segmentation

    • Loyalty and offer strategy

    • CRM platform recommendations

    • Reporting structure

    Best For

    Brands that need better repeat purchase, stronger customer data, and more consistent communication after the first sale.

  • Modernize ordering without breaking operations.

    Wholesale and B2B ecommerce can become messy fast. Account pricing, inventory visibility, customer approvals, delivery windows, sales rep workflows, and backend systems all need to work together.

    Innovintage helps retailers, distributors, and CPG brands create clearer digital ordering experiences for wholesale customers and internal teams.

    What’s Included

    • B2B ordering experience review

    • Wholesale customer journey mapping

    • Account, pricing, and approval workflow planning

    • Inventory and fulfillment considerations

    • Sales team process review

    • Platform and vendor recommendations

    • Implementation roadmap

    • Cross-functional project support

    Best For

    Retailers, distributors, and brands that want to move beyond manual ordering, spreadsheets, phone calls, and disconnected systems.

  • Senior ecommerce guidance without a full-time hire.

    Growing brands often need ecommerce leadership before they are ready to build a full internal digital team.

    Innovintage provides ongoing strategy, execution support, vendor coordination, campaign planning, digital operations guidance, and roadmap management.

    What’s Included

    • Ecommerce roadmap management

    • Weekly or biweekly strategy calls

    • Vendor and agency coordination

    • Campaign and launch planning

    • Website optimization priorities

    • CRM, email, SMS, and loyalty support

    • Reporting and performance review

    • Platform and tool recommendations

    • Cross-functional project management

    Best For

    Brands that need a senior ecommerce partner to help prioritize, manage, and move digital work forward.

  • Connect the systems behind ecommerce growth.

    Your digital business is only as strong as the systems behind it. Innovintage helps brands evaluate, organize, and improve the tools and workflows that support ecommerce growth.

    What’s Included

    • Shopify, BigCommerce, and ecommerce platform planning

    • CRM and SMS platform evaluation

    • Loyalty program support

    • Product data and merchandising workflows

    • Search, filtering, and digital shelf improvements

    • Payment, delivery, and fulfillment considerations

    • Reporting and dashboard planning

    • Vendor selection and implementation support

    Best For

    Brands with too many disconnected tools, too many vendors, or too many manual processes slowing growth down.

Work With Us

Service Packages Section

Flexible support based on where your brand is today.

Growth Audit

A focused diagnostic and roadmap for brands that need clarity before investing more time or money.

Typical Outcome: Clear priorities, quick wins, and a practical ecommerce roadmap.

Start With an Audit

Implementation Sprint

A focused project to execute against a specific growth opportunity, such as retention setup, ecommerce cleanup, CRM planning, product data improvements, or B2B roadmap development.

Typical Outcome: A defined body of work moved from idea to execution.

Clean Up Your Stack

Ongoing Retainer

Monthly support for brands that need consistent ecommerce leadership, vendor coordination, reporting, and digital growth planning.

Typical Outcome: Better prioritization, cleaner execution, and stronger alignment across digital, marketing, and operations.

Build Your Roadmap

Grow Your Food & Beverage Brand with Precision.

Book a Strategy Call